“So it’s especially gratifying to have wins across the visual identity, social media and trailer categories for Xbox.” “One of our strengths is integrated storytelling which, of course, demands excellence at every touchpoint where fans meet brands,” Bretz said. And in the visual identity category, Ayzenberg Group took home the silver for the Xbox Design Lab campaign and bronze for Xbox’s 20th anniversary promotion. “I see the even higher rate of success we’ve had at this year’s Clios as a reflection of the power of our data science to tell us what’s on trend, in combination with great clients like Xbox.”Īyzenberg Group won gold and silver in the voiceover and gameplay trailer categories, respectively, for the Minecraft on PC Game Pass campaign. “For the first half of my career, I did pretty well going with my gut because that was all we had,” Goodman said. This is the second year in a row that the network has been honored with multiple Clio awards.Ĭo-Chief Creative Officers at a.network Matt Bretz and Gary Goodman pointed to a dedication to using data to understand trends and fandom-as well as the support of longtime partners-as underlying factors behind this year’s winning entries.
The organization took home one gold, two silver and three bronze Clio Entertainment awards, given in recognition of excellence, creativity and innovation in advertising, design and communications across a variety of mediums. Nightcap and Ayzenberg Group, as part of a.network, won in multiple categories at this year’s Clio Entertainment Awards.
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